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11 Dec 2007





The Great Tate Mod Blog Gives Public a Say in New Gallery

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PRESS RELEASE


December 2007

Tate, with the help of BT, is inviting people around the world to photograph examples of their favourite interior spaces on their mobile phones and send the images to the Tate website with the launch of The Great Tate Mod Blog.

The images will form a photographic ‘mood board’ for the kinds of interiors spaces, ambience and design that the public would like to see in the new development of Tate Modern. Favourite spaces might include a café or bar, chill-out space, lounge, domestic interior or public space. Herzog de Meuron, the architects of the new development of Tate Modern, and Tate staff will also be contributing pictures of their own favourite interior spaces and source material.

The project will culminate in display at Tate Modern in summer 2008, showing the photographic ‘mood board’ and some of the best ideas and comments generated over the six-month period.

People can also send pictures directly from their computer or from Flickr to www.tate.org.uk. They can add a short text message to their pictures or search the ‘mood board’ for similar tagged images.

Tate will also initiate a conversation about these ideas in the form of a regularly updated blog. The blog will introduce a new subject for discussion each week and will pose questions for the public to respond to. It will also include interviews with interesting design practitioners and will canvas opinion from different groups including young people, artists and families about what they want of the new museum.

Anyone will be able to comment on the posts.


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