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02 Dec 2008





Call For Entries: BraunPrize 2009 ‘Envision Conscious Design’

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CALL FOR ENTRIES


Deadline: 31 January 2009

When it was established in 1968, the BraunPrize was Germany's first international competition to promote the work of young designers. Braun's commitment to this cause has been highly regarded by the design world and the design-aware public ever since.

In sponsoring the BraunPrize, Braun seeks to highlight the importance of industrial design and innovative products and to promote ideas for consumer items which help people in all aspects of their daily lives.

The BraunPrize seeks to promote the work of young designers from all over the world, to recognise the work of design schools and to help develop a greater appreciation of the factors and criteria which make for good product design.

Furthermore, it serves to make the ingenuity and creativity of young designers accessible to the public and to provide a link between young designers and industry or potential clients.

The total prize money amounts to € 36,000. The winner of the BraunPrize will receive € 12,000 in prize money and a paid six-month internship in the Design Department at Braun. The other finalists will each receive a prize of € 5,000.

The jury assesses all the product concepts in accordance with the following criteria:

  • Design – innovation, aesthetics, clarity, ergonomics

  • Technology – how convincing is the product functionality?

  • Usability – the benefit which the product provides for the user

    The product should be designed with the human being as the focal point in mind.


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