AMP Agency Receives Three Nominations For 14th Annual MITX Awards
02 Nov 2009
AMP Agency, a full-service experiential and digital marketing agency, has announced receiving a total of three nominations and being named as a finalist in two categories for the 14th Annual Massachusetts Innovation & Technology Exchange (MITX) Awards.
The MITX Awards are the largest and most prestigious awards competition in the country for interactive and web innovations and celebrates the best creative and technological accomplishments emerging from New England.
AMP Agency received a nomination for "Best Cross Media Campaign" and two nominations for "Best Use of Search" in this year's MITX Awards. The nominees were:
Best Cross Media Campaign 2009
Client: John Hancock
Project: John Hancock Financial Services Cross Channel Campaign
Best Use of Search 2009
Client: Squaw Valley
Project: Squaw Valley 50/60 Pass Paid Search Campaign
Integrated Search Campaign
Client: Marriott and Renaissance Caribbean & Mexico Resorts
Project: Marriott and Renaissance Caribbean & Mexico Resorts
"We are extremely proud to be nominated for these three standout campaigns," said Karen Macumber, SVP, Media Services for AMP Agency.
"Being recognized for our achievements across multiple efforts is testament to the incredible team we've put together under AMP's media services."
"These programs firmly represent AMP's vision for delivering the greatest impact for our clients through the most innovative and effective digital marketing practices."
AMP Agency acquired Fulgent Media Group, a media strategy and planning firm with focus across emerging "digital" media platforms, in 2008 and Rock Coast Media, a digital marketing agency focusing on search engine marketing, search engine optimization and social media strategy, in 2009, significantly enhancing its comprehensive media and marketing services
The MITX Awards finalists comprise a "who's who" of companies active in the Internet business and marketing industry in Massachusetts and the surrounding New England area. The 130 awards finalists competed in 27 categories in vertical industries ranging from consumer goods to government to education and tourism.
According to MITX, this year's finalists stood out among an increasing number of high-quality nominations representing notable improvements in how technology is being used to enhance the user experience via interactive communications strategies.
Nominees and award-winners from the region`s advertising agencies, marketing services firms, media companies and corporations will be honored at the annual MITX gala event 17 November at the Boston Marriott Copley Place.
The MITX Awards are the largest and most prestigious awards competition in the country for interactive and web innovations and celebrates the best creative and technological accomplishments emerging from New England.
AMP Agency received a nomination for "Best Cross Media Campaign" and two nominations for "Best Use of Search" in this year's MITX Awards. The nominees were:
Best Cross Media Campaign 2009
Client: John Hancock
Project: John Hancock Financial Services Cross Channel Campaign
Best Use of Search 2009
Client: Squaw Valley
Project: Squaw Valley 50/60 Pass Paid Search Campaign
Integrated Search Campaign
Client: Marriott and Renaissance Caribbean & Mexico Resorts
Project: Marriott and Renaissance Caribbean & Mexico Resorts
"We are extremely proud to be nominated for these three standout campaigns," said Karen Macumber, SVP, Media Services for AMP Agency.
"Being recognized for our achievements across multiple efforts is testament to the incredible team we've put together under AMP's media services."
"These programs firmly represent AMP's vision for delivering the greatest impact for our clients through the most innovative and effective digital marketing practices."
AMP Agency acquired Fulgent Media Group, a media strategy and planning firm with focus across emerging "digital" media platforms, in 2008 and Rock Coast Media, a digital marketing agency focusing on search engine marketing, search engine optimization and social media strategy, in 2009, significantly enhancing its comprehensive media and marketing services
The MITX Awards finalists comprise a "who's who" of companies active in the Internet business and marketing industry in Massachusetts and the surrounding New England area. The 130 awards finalists competed in 27 categories in vertical industries ranging from consumer goods to government to education and tourism.
According to MITX, this year's finalists stood out among an increasing number of high-quality nominations representing notable improvements in how technology is being used to enhance the user experience via interactive communications strategies.
Nominees and award-winners from the region`s advertising agencies, marketing services firms, media companies and corporations will be honored at the annual MITX gala event 17 November at the Boston Marriott Copley Place.
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Keren Cytter Receives First-Ever Absolut Art Award
02 Nov 2009
Through its frequent collaborations with cutting-edge artists, designers and photographers, Absolut Vodka is a proud supporter of the arts. This year, in the tradition of the company’s 30 years of creative collaborations, Absolut Vodka decided to fund a yearly award of Euro 15.000 to an international young artist exploring creativity through the integration of art forms. As head of the Absolut Art Award jury, Daniel Birnbaum will award the first-ever winner in a ceremony at Lydmar Hotel in Stockholm.
“Keren Cytter is awarded the first-ever Absolut Art Award for her outstanding cross-pollination of art forms. Cytter’s works take her beyond the traditional art forms, while exploring the intersection between theater, performance, film and installation art. Her artistry involves investigative narratives which reason with both our subconscious and our quest for good storytelling,” says Daniel Birnbaum, head of the Absolut Art Award jury.
Keren Cytter, born 1977 in Israel, now lives in Berlin. Her work has brought a lot of critical acclaim when shown at galleries and museums around Europe. The prize provides the artist, in addition to the cash award, with the chance for a collaboration or an underwritten work with the Absolut Company in the upcoming year.
“Andy Warhol was the first artist to collaborate with Absolut Vodka. Since then hundreds of artists have helped us in the building of our brand, for which we are forever grateful. Absolut and art have walked hand in hand for many years, and the Absolut Art Award expresses our long term commitment to creativity,” says Anna Malmhake, VP Global Marketing at The Absolut Company.
Daniel Birnbaum, professor and principal of the Städelschule in Frankfurt, and Director of the Visual Arts Sector at the Venice Biennale 2009, chairs the Absolut Art Award jury, which also consists of Thomas Nordanstad, filmmaker and curator, Anna Malmhake, Vice President Global Marketing, The Absolut Company and Göran Lundqvist, Chairman of the board at Sweden’s Historical Museum of Wine & Spirits. Future juries will include the most recent winner of the ABSOLUT Art Award.
“Keren Cytter is awarded the first-ever Absolut Art Award for her outstanding cross-pollination of art forms. Cytter’s works take her beyond the traditional art forms, while exploring the intersection between theater, performance, film and installation art. Her artistry involves investigative narratives which reason with both our subconscious and our quest for good storytelling,” says Daniel Birnbaum, head of the Absolut Art Award jury.
Keren Cytter, born 1977 in Israel, now lives in Berlin. Her work has brought a lot of critical acclaim when shown at galleries and museums around Europe. The prize provides the artist, in addition to the cash award, with the chance for a collaboration or an underwritten work with the Absolut Company in the upcoming year.
“Andy Warhol was the first artist to collaborate with Absolut Vodka. Since then hundreds of artists have helped us in the building of our brand, for which we are forever grateful. Absolut and art have walked hand in hand for many years, and the Absolut Art Award expresses our long term commitment to creativity,” says Anna Malmhake, VP Global Marketing at The Absolut Company.
Daniel Birnbaum, professor and principal of the Städelschule in Frankfurt, and Director of the Visual Arts Sector at the Venice Biennale 2009, chairs the Absolut Art Award jury, which also consists of Thomas Nordanstad, filmmaker and curator, Anna Malmhake, Vice President Global Marketing, The Absolut Company and Göran Lundqvist, Chairman of the board at Sweden’s Historical Museum of Wine & Spirits. Future juries will include the most recent winner of the ABSOLUT Art Award.
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