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14 Aug 2006



Sony's New Gadget - Mylo

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14 Aug 2006  |  Subscribe to RSS  |  Comments

Mylo, the name of Sony's new gadget, supposedly stands for "my life online" and is aimed squarely at the multi-tasking generation.

It's primarily an instant-messaging terminal that supports messaging services from Google, Yahoo and Skype and is looking to add several more. It's also wi-fi capable so can be used to access the internet via its Opera web browser when connected at wireless hotspots. The 2.4 inch colour screen also displays media stored on the device, such as photos and contact details.

It's the type of device I'd hoped Sony's PSP would be - one you can carry around to play games, music, and connect to the web to check email, chat and make internet calls. The PSP is too focused on gaming to serve those other uses well. The Mylo, weighing 150g, could be just the trick.

Its major innovation is that it will support internet calling services like Skype and Google Talk. Such services are very attractive as they allow free computer-to-computer calling.

The interesting thing about the Mylo is that it is not a mobile phone. This could well spell the difference between its success and failure. While the youth market here is currently fixated on text-messaging and the bulk text deals on offer, the Mylo connects over wi-fi networks rather than the mobile network.

Sony is betting on the fact that wireless networks are now pervasive enough in places where youths hang out: schools, university campuses, at home, in coffee shops and libraries. The nice thing about the Mylo is that there's no monthly subscription. The downside is that you have to find a wireless network to connect to and possibly pay for the privilege.


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