KFC Releases ‘Luxury’ Fragrance Evoking The Essence Of Its Fried Chicken
Video screenshot via KFC Spain
KFC Spain is spicing things up with fragrant secret herbs this holiday season, launching a one-of-a-kind, unisex perfume dubbed Eau D’uardo to make you smell finger-lickin’ fresh.
Channeling the signature flavors of the Colonel’s original chicken recipe, the scent is infused with vibrant notes of geranium, mandarin, pink pepper, and bergamot. The fragrance’s bottle humorously mirrors a chicken drumstick, paying homage to a viral meme known as ‘Eduardo’, which last December became a quirky meme as a Christmas tree ornament in Spain.
Cooked up by creative agency PS21 (Jungle), the campaign’s promotional film borrows tropes from luxury fragrance commercials. Filmed amid the stunning Dunes of Maspalomas in Gran Canaria, it features a couple gracefully dancing in the desert, and comes complete with slow-motion shots and the quintessential horse.
Image courtesy of Jungle
Image courtesy of Jungle
Image courtesy of Jungle
Eau D’uardo made its debut on November 21 via the KFC App for a price of €3.99 (US$4.37), and it will hit KFC restaurants throughout Spain from November 28. This limited-edition release, capped at 25,000 units, will likely bring some crispness to your festivities.
Image courtesy of Jungle
Image courtesy of Jungle
[via Ads of the World and Euro Es Euro, images via various sources]
This article was crafted with assistance from an AI engine, and has been manually reviewed & edited.
