UNIQLO Celebrates 40th Anniversary With Shirts Nodding To Its Original Identity
Images via UNIQLO Singapore
UNIQLO is celebrating 40 years of iconic basics and casual wear with a nostalgic nod to its beginnings—by revisiting its very first identity.
The limited-edition Unique Clothing Warehouse collection is all about simplicity and heritage, featuring pieces adorned with the brand’s old logo. The collection includes short-sleeve t-shirts and crew neck sweatshirts, with both available in classic black and white.
Image via UNIQLO Japan
“This logo design used to be worn by our staff,” the brand details.
Prices are friendly on the wallet too, at around ¥1,500 (US$9.70) for tees and ¥2,990 (US$19) for sweatshirts.
Image via UNIQLO Japan
The logo itself is a modern update, reimagined by UT director Kosuke Kawamura based on an original illustration by Mic*Itaya.
Image via UNIQLO Japan
Founded in 1984, the company started off as “Unique Clothing Warehouse,” focusing on everyday, straightforward apparel. When the brand was officially registered in 1988, a clerical mix-up changed its name forever. What was meant to be “Uniclo” was mistakenly spelled “Uniqlo” due to a misread abbreviation. Instead of correcting the error, the company ran with it, and that typo turned into a globally recognized brand name. The rebranding to UNIQLO in 1993 marked the beginning of its worldwide journey, transforming from a local brand to an international retail phenomenon.
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[via UNIQLO Singapore, images via various sources]
