David La Cava
Copywriter
Creative Director
Visual Communication Designer
Sherman Oaks, CA
United States



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Brief Description
Escalating retail product rankings, cultivating new business alliances, and broadening visibility for clients and products through a skillful mix of brand management, comprehensive marketing, and public relations skills are all examples of my contributions to the growth of previous employers. A highly analytical executive leader excelling in creative and administrative functions encompassing project management, interactive website design, product development/placement, budgeting, and personnel management.
 
• Inventive creative strategist versed in originating and executing profitable corporate and product branding, entertainment marketing designs, and comprehensive marketing campaigns across multiple industries.
 
• Exceptional public relations and marketing skills used to capture national exposure through traditional and non-traditional venues like Public Radio, Cable and Web 2.0.
 
• Published writer experienced in interactive media, website design, public speaking, media appearances, and environmental collateral (signage and wayfinding).
 
• Mentor thriving on maximizing the talents of personnel to yield high-caliber results competitive with larger, more well-financed rivals. • Skilled project manager excelling in estimating, and budget, client relations, and vendor management.
Clientele
Accent Care
Allied Domecq
Allumination FilmWorks
Animal Planet
Ardustry Home Entertainment
Art Center
Austrian National Tourist Office
Baskin-Robbins
Big Ticket Television
Cal Arts
California Tourism Board
CBS Television Distribution
City of Alhambra (CA)
Creatives Against Cancer
Discovery Channel
Discovery Communications
Edmunds.com
The Elephant Theatre
Ensemble Travel
Fledgling Productions
The Fontayne Group
Gaiam, Inc.
Gregory Thomas Associates
John Wayne Cancer Foundation
John Wayne Cancer Institute
Kahlua
LAEP
The Lillian Theatres
MDA Northern California
Military Channel
Moonstone Entertainment
Mustang Marketing
New Zealand Tourism Board
Paramount Television
Peace Arch Entertainment
Perception DVD
Peripheral Resources
Phase 4 Films
Qantas Vacations
Queensland Tourism
Science Channel
Sequoia Financial
Singapore Airlines
Sunkist Brands
Tia Maria
TLC
UCLA
USC
John Wayne Enterprises
Awards and Accolades
PUBLISHED WORK
 
How to Design Logos, Symbols and Icons (1st, 2nd & 3rd Editions) by Gregory Thomas (Cover & Book Design)
 
Best of Brochure Design 6, by Cheryl Cullen (Work Featured)
 
Color Graphics: The Power of Color in Graphic Design, by Karen Triedman and Cheryl Cullen (Work Featured)
Information Graphics & Visual Clues, by Ronnie Lipton (Work Featured)
 
MEDIA APPEARANCES/PUBLIC SPEAKING
 
The Food Network’s “Unwrapped” (2003 & 2004)
 
Guest Lecturer, USC School of Fine Arts and the Annenberg School For Communication
 
AWARDS / GRANTS
 
Silver Golden Bell Public Relations, Queensland Tourism Direct Mail
 
Bronze Summit Awards, Kahlua Style Guide
 
Bronze Summit Awards, Baskin-Robbins Voice Book
 
Bronze New York Festivals, Baskin-Robbins Voice Book
 
Sappi Ideas That Matter Grant Recipient for Creatives Against Cancer

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